Skip to main content

A/B testing and UX experimentation

Instead of guessing, we test.

A/B testing means showing two versions of the same page or element to different users, and seeing which version delivers better results (more clicks, more sign-ups, more purchases). It is the most reliable way to find out what really works on your site, because decisions are not made 'blindly', but based on real data and visitor behavior. This way you reduce the risk of wrong choices and continuously improve user experience and conversions.

I help you reduce guesswork and increase results, through A/B testing we discover which version of your site brings more clicks, leads and trust, turning assumptions into clear evidence and steady growth of your business.

What this service includes:

  • A/B testing of headlines, buttons, images, forms, and section layouts
  • UX analysis based on user behavior (scroll, click, retention)
  • Using tools like VWO, Hotjar, Google Optimize
  • Defining clear goals and tracking the performance of each test
  • Reports with concrete recommendations, what to keep, what to change

Why this matters:

A/B tests give you objective answers. Instead of relying on opinions, you use data to achieve higher conversions.

Who this service is for:

For everyone who wants their website to constantly improve, based on real user behavior, not subjective impressions.

Do you want us to test how your website can perform even better?

Sounds interesting, but not sure where to begin. Book a call, no strings attached, with concrete help already in the first conversation.

Clients have trusted me from Serbia, Norway, Sweden, Slovenia, Croatia, and Germany, from local entrepreneurs to digital teams looking for results and clarity in their online presence.