Why does your website look good but not convert?
Everything looks polished and works technically, yet few people call, write, or buy. The design wins attention but does not reliably move visitors forward.
Blog
On the blog I share practical tips, tool reviews, thoughts on design, performance and AI, everything that can help you take your website and business to the next level.
Web accessibility: why it matters and how to improve your site
Accessible websites work for more people, create fewer dead ends in forms and navigation, and are easier to maintain as the business grows.
SEO for small businesses: what actually drives results
SEO is not a trick. In 2026, results still come from the fundamentals: a clear offer, useful content, a technically sound website, and signals that make the business credible.
Agency or freelancer for website development: an honest guide
Agencies and freelancers both build websites. The right choice depends on the scope, risk, and preferred way of working, not on generic advice that one option is always better.
My 20 years on the web: what changed and what stayed
Many technologies, constant change, and a few principles that still decide whether a website actually works.
What makes a good homepage: the complete guide to clarity, trust and conversions
The first screen has to answer three questions: what you offer, who it is for, and what to do next.
WordPress 7.1 is out. Is your site being maintained?
Major WordPress releases remind us that a website is infrastructure, not a one-time project. After 7.0 and 7.1, the important question is whether your system remains secure, tested, and current.
How much does a website cost? A practical guide to pricing
Website pricing is not random, but it is rarely simple. The final cost depends on scope, clarity, risk, and the business result the website is expected to support.